Cancellation survey

Finds out why customers leave, asks the right follow-up for each reason, and offers a fitting save.

About 2 min to complete. churn, retention, cancel flow.

Questions in this template

1. What's the main reason you're cancelling?
2. What monthly price would have felt fair?
3. What were you missing?
4. Which tool are you moving to?
5. What felt confusing or hard to set up?
6. Anything else you'd like us to know?
7. Would you consider coming back?
8. Leave an email if you'd like us to follow up.

Related templates

• Product onboarding
• Feature request
• Beta access
• Product-market fit survey