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Social media content brief

A brief for social content: platforms, tone, content pillars, frequency and approval process, ready to hand to a content team.

About 6 min to complete. social media, content, brief.

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Questions in this template

  1. Brand name
  2. Email
  3. Which platforms?
  4. Main goal
  5. Rank your voice, with the most like you at the top.
  6. What should we post about?
  7. How often do you want to post?
  8. How do you approve content?
  9. Anything we should never say or show?

Related templates

Hand holding a smartphone

Brief us on your social presence.

Tell us who you are talking to and how you sound. We will build the calendar around it.
Takes about 3 minutes
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